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When it comes to intellectual property rights, companies are concerned about protecting things that identify their brand. This is why logos, slogans, jingles and other such information can be protected. It helps to limit consumer confusion. But what about colors? Some...
Registering a trademark with the United States Patent and Trademark Office (USPTO) is a key step in business development and branding. Companies use their trademarks on their packaging, on their social media platforms and in advertising campaigns. The process of...
Filing a provisional patent application can be an important first step in protecting a new invention or product idea. For small and growing businesses, it offers a relatively low-cost way to establish an early filing date with the United States Patent and Trademark...
