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A trademark is a cornerstone of any business because it’s part of the company’s public identity. One of the primary considerations you have to think about when you’re dealing with a trademark is ensuring that you protect it. Proper maintenance of your trademark...
Intellectual property is one of the most important assets that a company has, but it’s also one of the most difficult to protect. Two specific types of intellectual property that business owners should be sure they keep well protected are patents and trademarks. A...
Some people may believe there are no new ideas -- just a recycling of the tried and true. They would be wrong. People come up with new slogans, designs and brand names every day. However, unless they take the extra step to secure their intellectual property, someone...
The patent prosecution process is lengthy and complex. Even established, successful companies with internal counsel often require the support of a specialized legal professional when seeking protection for intellectual property. Successful patent prosecution requires...
Coming up with a new idea is incredibly exciting. You are confident this will be the biggest thing since sliced bread. You submit your application and patiently wait for its approval. However, if you’ve gone the DIY route, there’s a likelihood it will get denied,...
If you’re looking to get a patent to protect your intellectual property (IP), you may be tempted to handle the process on your own. However, patent law is highly complex, and working with an experienced attorney can be invaluable. One key reason to seek legal...
If you obtain a patent for an invention or product, your primary goal is likely to protect your intellectual property. Perhaps you’ve created a consumer product you believe will revolutionize a certain market. You may want to patent that product to prevent others from...
From Apple's distinctive fruit symbol to Nike's encouraging "Just Do It" slogan, trademarks define how customers recognize trusted brands. Trademarks represent your brand's identity and reputation in the marketplace. When someone infringes on your trademark rights, a...
Prosecuting a patent is a complex process that typically requires specialized legal support. Organizations that have secured patents theoretically have sole legal control over a patented product, process or concept. A patent allows a business to recoup what it has...
If you want a patent, one option is to manufacture and sell your product. Perhaps you’ve patented a new electronic innovation or a type of technology. Many companies are built around new patents. As an inventor, you’ve developed something that can dominate the market,...
